70 is Just a Number is a warm-hearted comedy about a superstar singer Seija Kuula who is trying to cope with her career, age and love. Seija falls in love with a younger guy. He and Seija’s closest girlfriend suffer from a bad case of baby fever. Problems arise when Seija creates a masterplan to make everybody happy, only to realize that one cannot play with love. 70 is Just a Number is about relationships, regardless of age. When an older woman falls in love with a younger man, love does not care about age, but often the world around it does. Combining dreams of starting a family, friendships, and a parent-child relationship with an atypical intimate relationship yields a story that explores the many dimensions of love. 70 is Just a Number is a touching and humorous coming-of-age-story -at 70.